Johnson & Johnson, one of the leaders in pharmaceutical, hygienic and cosmetics products, has chosen Geoconcept data and software to identify the key performance indicators of sales to rank modern retails and drive their go-to-market strategy in China.

A Go-To-Market strategy is focused on how the organization will put offerings into the market to reach market penetration, revenue and profitability expectations. It can impact all functions within an organization with the goal of preparing the entire company for market success. How can companies up their effectiveness with geo-data? 

Join the seminar with Geoconcept and Pernod Ricard to get insight of how companies can leverage geo-data to build a GTM Strategy.

• Time: 2017-12-06 | 4pm - 6pm (UTC+8)
• Venue: European Chamber Shanghai Office, Unit 2204

The retail industry has changed dramatically in the digital age where everything is connected, requiring retailers to continue to innovate to better serve customers’ diverse needs, speakers have said at a one-day summit held in Ho Chi Minh City.

According to Techopedia, Big data refers to a process that is used when traditional data mining and handling techniques cannot uncover the insights and meaning of the underlying data. Data that is unstructured or time sensitive or simply very large cannot be processed by relational database engines.

Both Big Data and the IoT are the biggest names in the technology trend these days. There are definitely differences between the two, but there are also similarities that boost systems and operations.

“Thirty years ago, you would’ve been hard-pressed to find a vice president of supply chain at any retailer,” says Rick Schart, SVP of supply chain and ecommerce at Stein Mart. He started in the industry over 40 years ago in a very different environment — technology has been the biggest catalyst to evolution, and today computer systems for everything from warehouse management to transportation makes the job easier. Still, with the “incredible technology, and sophistication and complexity of it,” Schart says, it’s “more like rocket science.”

OpenGov speaks to Mr. Cyril Perducat, Executive Vice President Digital Services & IoT, Schneider Electric

In the first week of October, Prof. C. John Langley of Penn State University released his 22nd Annual Third-Party Logistics Study, which captures the state of the industry by surveying shipping and logistics professionals worldwide and conducting intensive workshops with industry leaders at Google’s headquarters in Mountain View, CA. The study contains particularly useful findings for understanding the ever-growing role of data and analytics in the shipping and logistics industries and points to new opportunities that have so far been underexploited.

A subsidiary of the French electric utility company, EDF (mostly owned by the French state): Dalkia, leading company providing services in the Energy field, has chosen Geoconcept solution for optimizing schedules, Opti-time. Thanks to this tool, Dalkia aims to improve the field intervention of its technical team in France.